Zefr, the leader in brand safety and suitability technology, is proud to announce our AI-Powered Brand Suitability Solution is now available across Facebook and Instagram Reels. This marks a significant evolution in ensuring brand safety and suitability across Meta, providing brands with unparalleled transparency into their content adjacencies on Reels – a video-rich format that demands the most sophisticated technology and AI for scaled measurement.By leveraging the massive global scale of Reels and having the tools to gauge brand suitability, advertisers can explore new reach...…Zefr, the leader in brand safety and suitability technology, is proud to announce our AI-Powered Brand Suitability Solution is now available across Facebook and Instagram Reels. This marks a significant evolution in ensuring brand safety and suitability across Meta, providing brands with unparalleled transparency into their content adjacencies on Reels – a video-rich format that demands the most sophisticated technology and AI for scaled measurement.By leveraging the massive global scale of Reels and having the tools to gauge brand suitability, advertisers can explore new reach...WW…

Amazonbrand performanceCustomer Reviewfull-funnel connected commerceNewspublished reviewsRatingsReviewsStacklineverified shopperPrev PostMarkable.ai Disrupts The $100 Billion Creator Economy With New FeaturesNext PostRockbot’s Acquisition of Nerdy Bunny Aims to Redefine Experiential RetailPrevNextPathlight Unveils Insight Streams: Autonomous Analysts…PhotoShelter Doubles Down on Ethical AI: Launches Ethics…Ooma Expands to Asia Pacific Region in Support of The…Alchemy Software Releases Catalyst 2023 Localization…Marketing Technology Highlights of The Week: Featuring…Scorpion Launches...…Amazonbrand performanceCustomer Reviewfull-funnel connected commerceNewspublished reviewsRatingsReviewsStacklineverified shopperPrev PostMarkable.ai Disrupts The $100 Billion Creator Economy With New FeaturesNext PostRockbot’s Acquisition of Nerdy Bunny Aims to Redefine Experiential RetailPrevNextPathlight Unveils Insight Streams: Autonomous Analysts…PhotoShelter Doubles Down on Ethical AI: Launches Ethics…Ooma Expands to Asia Pacific Region in Support of The…Alchemy Software Releases Catalyst 2023 Localization…Marketing Technology Highlights of The Week: Featuring…Scorpion Launches...WW…

AvePoint, the most advanced platform to optimize SaaS operations and secure collaboration, announced the launch of AvePoint Opus, its AI-powered information lifecycle management solution, at #shifthappens Conference 2023. As part of the AvePoint Confidence Platform’s Resilience Suite, AvePoint Opus is a comprehensive solution that enables organizations to discover, classify, protect and manage their data across Microsoft 365 accurately and at scale.AvePoint Opus is a robust information lifecycle management solution that ensures organizations can manage all stages of the data...…AvePoint, the most advanced platform to optimize SaaS operations and secure collaboration, announced the launch of AvePoint Opus, its AI-powered information lifecycle management solution, at #shifthappens Conference 2023. As part of the AvePoint Confidence Platform’s Resilience Suite, AvePoint Opus is a comprehensive solution that enables organizations to discover, classify, protect and manage their data across Microsoft 365 accurately and at scale.AvePoint Opus is a robust information lifecycle management solution that ensures organizations can manage all stages of the data...WW…

SailPoint Technologies, Inc., a leader in enterprise identity security, released the findings from the 2023 edition of its annual research report, ‘The Horizons of Identity Security,’ at Navigate 2023. Produced in collaboration between SailPoint and Accenture, a leading global professional services company, the report is based on insights from more than 375 global cybersecurity executives across the Americas, Europe and Asia. The goal was to examine the current state and future direction of the identity security market.“Focusing on the business value that identity security drives is going...…SailPoint Technologies, Inc., a leader in enterprise identity security, released the findings from the 2023 edition of its annual research report, ‘The Horizons of Identity Security,’ at Navigate 2023. Produced in collaboration between SailPoint and Accenture, a leading global professional services company, the report is based on insights from more than 375 global cybersecurity executives across the Americas, Europe and Asia. The goal was to examine the current state and future direction of the identity security market.“Focusing on the business value that identity security drives is going...WW…

Inuvo, Inc., a leading provider of marketing technology, powered by artificial intelligence (AI) that serves brands and agencies, announced that by using its IntentKey solution, advertisers can reach their desired audiences on Apple’s Safari browser across the open web in a compliant manner despite new privacy restrictions introduced in iOS 17.Apple’s updated operating system contains additional privacy protections that restrict the ability of third-party companies to track users’ web browsing habits, which poses challenges for marketers targeting audiences and seeking campaign performance...…Inuvo, Inc., a leading provider of marketing technology, powered by artificial intelligence (AI) that serves brands and agencies, announced that by using its IntentKey solution, advertisers can reach their desired audiences on Apple’s Safari browser across the open web in a compliant manner despite new privacy restrictions introduced in iOS 17.Apple’s updated operating system contains additional privacy protections that restrict the ability of third-party companies to track users’ web browsing habits, which poses challenges for marketers targeting audiences and seeking campaign performance...WW…

Rebrandly, the leading provider of link management solutions, today announced a strategic partnership and integration with MessageBird, the leading omnichannel communications automation platform. Now, through the Rebrandly Connector for MessageBird, businesses can easily improve the performance of — and engagement with — their marketing campaigns and other large-scale communications by using branded and trackable shortened links.With tens of thousands of customers and millions of active users, Rebrandly provides a platform for securely creating and managing custom short links at scale...…Rebrandly, the leading provider of link management solutions, today announced a strategic partnership and integration with MessageBird, the leading omnichannel communications automation platform. Now, through the Rebrandly Connector for MessageBird, businesses can easily improve the performance of — and engagement with — their marketing campaigns and other large-scale communications by using branded and trackable shortened links.With tens of thousands of customers and millions of active users, Rebrandly provides a platform for securely creating and managing custom short links at scale...WW…

Sabio Holdings Inc., a leading provider of Connected TV (“CTV”)/over-the-top (“OTT”) advertising platforms validated by performance, today announced it has entered into a strategic partnership with Mediahub U.S., an award-winning global media agency, across both companies’ portfolio of brands. The relationship reinforces Mediahub’s commitment and support of minority-owned media and a focus on diverse audience insights, leveraging Sabio’s unique data sets so their clients can effectively reach growing US multicultural audiences.The multicultural landscape in the U.S. is rapidly evolving...…Sabio Holdings Inc., a leading provider of Connected TV (“CTV”)/over-the-top (“OTT”) advertising platforms validated by performance, today announced it has entered into a strategic partnership with Mediahub U.S., an award-winning global media agency, across both companies’ portfolio of brands. The relationship reinforces Mediahub’s commitment and support of minority-owned media and a focus on diverse audience insights, leveraging Sabio’s unique data sets so their clients can effectively reach growing US multicultural audiences.The multicultural landscape in the U.S. is rapidly evolving...WW…

Being able to effectively interact with AI is quickly becoming an essential skill in life. With this update to Opera One, the native browser AI, Aria, lets people more easily and quickly get to the results they are looking for: whether it’s a piece of content they are looking to create or a query they need help with.“This year, we redesigned our browser to make Opera users’ interaction with AI better. With this release, we are improving their experience in places where it matters the most: queries and content creation,” said , product director at Opera. “What people want is to create...…Being able to effectively interact with AI is quickly becoming an essential skill in life. With this update to Opera One, the native browser AI, Aria, lets people more easily and quickly get to the results they are looking for: whether it’s a piece of content they are looking to create or a query they need help with.“This year, we redesigned our browser to make Opera users’ interaction with AI better. With this release, we are improving their experience in places where it matters the most: queries and content creation,” said , product director at Opera. “What people want is to create...WW…

Bazaarvoice, the leading provider of full-funnel authentic user-generated content solutions, announced today the acquisition of the affable.ai platform from Affable Technologies. With the affable.ai platform, Bazaarvoice adds creator discovery and management technology to its existing creator-managed services. This ensures clients can build a creator marketing strategy with the choice of service options that best suits their social commerce needs.“We are thrilled to acquire affable.ai, a leading technology platform specializing in AI-driven influencer marketing solutions,” said Keith...…Bazaarvoice, the leading provider of full-funnel authentic user-generated content solutions, announced today the acquisition of the affable.ai platform from Affable Technologies. With the affable.ai platform, Bazaarvoice adds creator discovery and management technology to its existing creator-managed services. This ensures clients can build a creator marketing strategy with the choice of service options that best suits their social commerce needs.“We are thrilled to acquire affable.ai, a leading technology platform specializing in AI-driven influencer marketing solutions,” said Keith...WW…

Shipup, a leader in the post-purchase technology market, today unveiled its inaugural US Consumer Survey Report. The report sought to obtain a multifaceted understanding of consumer behavior, satisfaction, and expectations, surveying 2,000 online shoppers from diverse age groups and across genders. Delving into the post-purchase journey of online shoppers in the United States, the report findings provide brands with invaluable insights and practical guidance for elevating post-purchase notifications, tracking mechanisms, returns processes, and more.This comes as the U.S. emerges as a global...…Shipup, a leader in the post-purchase technology market, today unveiled its inaugural US Consumer Survey Report. The report sought to obtain a multifaceted understanding of consumer behavior, satisfaction, and expectations, surveying 2,000 online shoppers from diverse age groups and across genders. Delving into the post-purchase journey of online shoppers in the United States, the report findings provide brands with invaluable insights and practical guidance for elevating post-purchase notifications, tracking mechanisms, returns processes, and more.This comes as the U.S. emerges as a global...WW…