Independent bookshops have joined forces to take on the might of Amazon in the run up to Christmas.Scores of independent retailers have signed up to sell books via the platform , which is billed as the “socially conscious alternative” to ’ e-commerce giant. The site, which launched in the US this year, hopes to loosen Amazon’s grip on the book industry and offer local bricks-and-mortar shops a better chance to compete.Bookshops are invited to create online store profiles for the site and, the start-up promises, will earn 30 per cent of the cover price – the entire profit margin –...…Independent bookshops have joined forces to take on the might of Amazon in the run up to Christmas.Scores of independent retailers have signed up to sell books via the platform , which is billed as the “socially conscious alternative” to ’ e-commerce giant. The site, which launched in the US this year, hopes to loosen Amazon’s grip on the book industry and offer local bricks-and-mortar shops a better chance to compete.Bookshops are invited to create online store profiles for the site and, the start-up promises, will earn 30 per cent of the cover price – the entire profit margin –...WW…