Less than three weeks before WarnerMedia would announce a radical and sweeping new release strategy — one that would alienate much of Hollywood with remarkable speed — its top executives shared a lunch on the Burbank studio lot that few knew would prove so momentous. At the time, the agenda seemed significant but contained: what to do about the studio’s long-delayed tentpole, Wonder Woman 1984.It had been almost a full year since Warners had launched its marketing campaign for the superhero sequel, with Gal Gadot striding across the stage at a comic convention in São Paulo, Brazil, in...…Less than three weeks before WarnerMedia would announce a radical and sweeping new release strategy — one that would alienate much of Hollywood with remarkable speed — its top executives shared a lunch on the Burbank studio lot that few knew would prove so momentous. At the time, the agenda seemed significant but contained: what to do about the studio’s long-delayed tentpole, Wonder Woman 1984.It had been almost a full year since Warners had launched its marketing campaign for the superhero sequel, with Gal Gadot striding across the stage at a comic convention in São Paulo, Brazil, in...WW…
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