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The Snapchat scenario and the risk of more closed platforms
“For those who see the relationship between platforms and publishers as a zero-sum game, having a platform like Facebook or YouTube stepping away from news might seem like a win.” I fear 2018 will be the year we will see a major platform decide that news is simply not worth the trouble and move to (1) reduce the role of news and systematically separate it from other content and (2) reduce the number of news organizations allowed to publish to the platform, strictly controlling who has the opportunity.We can call this the “Snapchat scenario,” as that is...…“For those who see the relationship between platforms and publishers as a zero-sum game, having a platform like Facebook or YouTube stepping away from news might seem like a win.” I fear 2018 will be the year we will see a major platform decide that news is simply not worth the trouble and move to (1) reduce the role of news and systematically separate it from other content and (2) reduce the number of news organizations allowed to publish to the platform, strictly controlling who has the opportunity.We can call this the “Snapchat scenario,” as that is...WW…
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