The author is transparent about this being an opinion piece but still manages to provide a lot of solid context and prove informative to readers.

An interesting overview of the moves Tim Hortons is trying to make. As a non-Canadian these moves don't seem to be too big of a deal, it just seems like they're trying to move into a new space and diversafy their offerings.

Although an opinion piece on a money-grubbing rag with a regal past of its own, this piece does well at organizing and hitting the high-notes that resonate in all our collective consciousness: we all remember when Tim Horton's was a far better chain, where higher-quality food and drink incited us to make our memories at our local neighbourhood reliable, and we all remember days since where we were disappointed and disenfranchised, if I may. Kudos for the entertaining read, sorry that it has to be pasted onto such a fallen giant of its own.