By , But AB InBev is growing fast since launching Bud Light Seltzer at the start of the year, and the world’s largest brewer believes it can become U.S. market leader over time, by growing at twice the industry average.“The winners are not necessarily those that get there first, but the winners are the ones that manage to scale up their initiatives better and bigger,” U.S. chief marketing officer Marcel Marcondes told Reuters in an interview.He drew a parallel with light beers, which first appeared around 1970. Anheuser-Busch only launched Bud Light in 1982, but with three other brands and...…By , But AB InBev is growing fast since launching Bud Light Seltzer at the start of the year, and the world’s largest brewer believes it can become U.S. market leader over time, by growing at twice the industry average.“The winners are not necessarily those that get there first, but the winners are the ones that manage to scale up their initiatives better and bigger,” U.S. chief marketing officer Marcel Marcondes told Reuters in an interview.He drew a parallel with light beers, which first appeared around 1970. Anheuser-Busch only launched Bud Light in 1982, but with three other brands and...WW…