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How A YCombinator Startup Is Born: The Story Of Strikingly
The midsummer that Strikingly.com was born was as hot and muggy as any of Chicago’s dog days, and Hyde Park had the heavy calm of a university town that had emptied. The mood at the startup’s offices, then called JoinStart, mirrored the climate. The startup’s team had wanted a shot at changing the world, or at least at building a product that would make it a better place. They had focused so much on that vision, with visions of startups like Kiva and Kickstarter, that they had lost the path in front of them, and no longer knew where to go. The four kids that lived in the...…The midsummer that Strikingly.com was born was as hot and muggy as any of Chicago’s dog days, and Hyde Park had the heavy calm of a university town that had emptied. The mood at the startup’s offices, then called JoinStart, mirrored the climate. The startup’s team had wanted a shot at changing the world, or at least at building a product that would make it a better place. They had focused so much on that vision, with visions of startups like Kiva and Kickstarter, that they had lost the path in front of them, and no longer knew where to go. The four kids that lived in the...WW…
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