Erica Turner
Erica Turner
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Most Americans rely on their own research to make big decisions, and that often means online searches

Most Americans rely on their own research to make big decisions, and that often means online searches

Numbers, Facts and Trends Shaping Your WorldMy AccountMoreWhen it comes to where Americans place their trust as they gather information before making an important decision, a big majority (81%) say they rely a lot on their own research – many more than say they rely a lot on friends and family (43%) or professional experts (31%), according to a 2018 Pew Research Center survey. Some 15% also say they rely on their own research “a little” as they make major decisions.The 96% of those in the survey who said they rely on their own research a lot or a little were asked to explain in their own...

March 5, 2020
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pewresearch.org

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