Skip to Main ContentSkip to Searchhttps://www.wsj.com/articles/nfl-ratings-drop-leaves-networks-scrambling-to-make-advertisers-whole-11607781600ByA pro football game on a Wednesday afternoon is rare. Advertisers getting a pricing discount for NFL games is also usually unheard of.But it’s happening.TV networks are feeling the strains of disappointing NFL ratings, as they are forced to restructure deals with advertisers to make up for the smaller audience, and their opportunity to make money off remaining games during the lucrative holiday season narrows.NBC made the unusual move of lowering...…Skip to Main ContentSkip to Searchhttps://www.wsj.com/articles/nfl-ratings-drop-leaves-networks-scrambling-to-make-advertisers-whole-11607781600ByA pro football game on a Wednesday afternoon is rare. Advertisers getting a pricing discount for NFL games is also usually unheard of.But it’s happening.TV networks are feeling the strains of disappointing NFL ratings, as they are forced to restructure deals with advertisers to make up for the smaller audience, and their opportunity to make money off remaining games during the lucrative holiday season narrows.NBC made the unusual move of lowering...WW…