Name: 69 million clues Trump is nervous about November
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69 million clues Trump is nervous about November

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(CNN)President Donald Trump and his campaign are digging in for the long haul.Faced with a bleak electoral outlook (right now), the Trump campaign is investing big-time in advertising in key states this fall. The Trump campaign has reserved $69 million in television ads beginning in September through Election Day in : Arizona, Florida, Ohio, North Carolina, Pennsylvania and Wisconsin.Note that these are key swing states -- and Democratic candidate former Vice President Joe Biden happens to have clear leads in , , and , plus leads within the margin of error in and . Trump also .Read MoreThe ad spend is sizable, but let's not forget the Trump campaign has spent the last three years . With such a, it's not difficult for the "" to make that kind of investment. Here's another important detail, courtesy of CNN's and : In June alone, the Trump campaign spent more than $14 million in seven states Trump won in 2016. According to data compiled by Kantar Media/CMAG, the President's campaign doubled what it had already spent this year on TV and digital ads in Arizona, Florida, Georgia and North Carolina. It has also increased spending in three more Trump states: Iowa, Ohio and Texas.Compare that to Biden, whose but hasn't dropped the kind of advertising cash as the Trump campaign (yet). Biden's campaign has spent nearly $4 million on ads across those same seven states Trump won in 2016 -- including more than $2 million in Florida and $500,000 each in Arizona, Texas and North Carolina since the beginning of June.The Point: This big of an ad buy shows Trump is playing defense rather than offense.

(CNN)President Donald Trump and his campaign are digging in for the long haul.Faced with a bleak electoral outlook (right now), the Trump campaign is investing big-time in advertising in key states this fall. The Trump campaign has reserved $69 million in television ads beginning in September through Election Day in : Arizona, Florida, Ohio, North Carolina, Pennsylvania and Wisconsin.Note that these are key swing states -- and Democratic candidate former Vice President Joe Biden happens to have clear leads in , , and , plus leads within the margin of error in and . Trump also .Read MoreThe...

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Analysis by Lauren Dezenski

Lauren Dezenski

It’s our job to #GoThere & tell the most difficult stories. For breaking news, follow  @CNNBRK  and download our app http://cnn.com/apps

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69 million clues Trump is nervous about November

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