Brands tout Black heritage as some shoppers question authenticity
U.S. · WORLD
June 19, 20205 min read943 words
Published: June 19, 2020  |  5 min read943 words
By , NEW YORK/BANGALORE (Reuters) - L’Oreal SA, Unilever and other multinationals that acquired personal-care brands founded by Black people are moving to reassure their core customers, some of whom have pledged in the wake of racial-justice protests to direct their spending towa...
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