Unlocking Business Insights: Part II – Analyzing the Impact of a Member Rewards Program Using Causal Analysis
February 16, 202422 min read4379 words
Published: February 16, 2024  |  22 min read4379 words
In our last blog, we covered the basics of causal analysis, starting from defining problems to creating simulated data. We explored key concepts like back door, front door, and instrumental variables for handling complex causal relationships. Now, we’re taking the next step, focu...
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