Name: Global Brands Need China’s Consumers to Spend. They Might Have to Wait.
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Global Brands Need China’s Consumers to Spend. They Might Have to Wait.

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Skip to Main ContentThis copy is for your personal, non-commercial use only. Distribution and use of this material are governed byour Subscriber Agreement and by copyright law. For non-personal use or to order multiple copies, please contactDow Jones Reprints at 1-800-843-0008 or visit www.djreprints.com.https://www.wsj.com/articles/global-brands-need-chinas-consumers-to-spend-they-might-have-to-wait-11588498200ShareBy and May 3, 2020 5:30 am ETSHANGHAI—Global brands are hoping China’s gigantic consumer market will help rekindle growth as the world tries to recover from the coronavirus pandemic. They are facing an uphill battle.Companies from Lego AS to Domino’s Pizza Inc. say they are seeing a solid bounceback in China, at least compared with a month or two ago. But a full return to normal, much less growth, is proving harder because so many people have lost jobs and income, or want to save more.Continue reading your article witha WSJ membershipAlready a member? Sponsored OffersCopyright ©2022 Dow Jones &amp; Company, Inc. All Rights ReservedThis copy is for your personal, non-commercial use only. Distribution and use of this material are governed byour Subscriber Agreement and by copyright law. For non-personal use or to order multiple copies, please contactDow Jones Reprints at 1-800-843-0008 or visit www.djreprints.com.

Skip to Main ContentThis copy is for your personal, non-commercial use only. Distribution and use of this material are governed byour Subscriber Agreement and by copyright law. For non-personal use or to order multiple copies, please contactDow Jones Reprints at 1-800-843-0008 or visit www.djreprints.com.https://www.wsj.com/articles/global-brands-need-chinas-consumers-to-spend-they-might-have-to-wait-11588498200ShareBy and May 3, 2020 5:30 am ETSHANGHAI—Global brands are hoping China’s gigantic consumer market will help rekindle growth as the world tries to recover from the coronavirus...

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Trefor Moss

Stella Yifan Xie

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Global Brands Need China’s Consumers to Spend. They Might Have to Wait.

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