Ford’s new CEO tackles warranty costs in bid to boost profit
November 24, 20204 min read768 words
Published: November 24, 2020  |  4 min read768 words
By DETROIT (Reuters) - Quality is once again Job One at Ford Motor Co.Taking a page from the automaker’s ad slogan of the 1980s and ‘90s, Ford’s new chief executive, Jim Farley, is aiming to rein in rising warranty repair costs that are a key reason why the Dearborn, Michigan, au...
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