November 17, 20236 min read, 1166 words
Published: November 17, 2023 | 6 min read, 1166 words
Clemson University provides funding as a member of The Conversation US.View all partnersWhat happens when you unite the biggest pop star in the world and a two-time Super Bowl champion? A whole lot of excitement, as the romance of Taylor Swift and Travis Kelce has shown. But amid...
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Generalization1
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69 reviews
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15 reviews
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CRITIC REVIEWS
Generalization
November 20, 2023
The article delivers what it sets out to do by demonstrating techniques and examples of how a media relationship like this brings value to marketing on websites. However, it is a bit too materialistic in commodifying a relationship and does not offer a critical perspective on this aspect.
November 20, 2023
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